Executive search
Focus
US · India
Corridors
Live
Status
Company timeline
Oligarcy Software and Creative Services
Frontend Engineer · 2014 — 2018 · India
Started my career building client websites and digital experiences — fashion, creative studios, institutes, and executive search brands.
Technologies I used
- HTML
- CSS
- JavaScript
- jQuery
- WordPress
- Shopify
- Responsive design
Products & sites from this role
- Latha PuttannaCase studyWebsite
- SeekojiCase studyWebsite
- China India InstituteCase studyWebsite
- AnuParthaThis case studyWebsite
01
Overview
AnuPartha is an executive search firm specializing in transformational leadership hiring. I built frontend experiences that communicate services, process, and client proof for a trust-driven professional brand.
02
The Problem
- Executive search brands must signal judgment and discretion immediately.
- Services like board recruiting and startup leadership hiring need crisp differentiation.
- Client testimonials are the product — they must be easy to read and believe.
03
The Solution
- A clear services taxonomy and process narrative.
- Prominent client speak and proof points.
- A calm, professional visual system suited to leadership hiring.
04
Architecture
- Marketing site structured around services, process, clients, about, and contact.
- Testimonial-led storytelling for conversion.
05
Engineering Decisions
Proof over claims
Client stories carry more weight than adjective-heavy positioning.
06
Challenges
Trust without clutter
Too much corporate filler weakens a search brand. The UI needed restraint.
07
Lessons Learned
- Professional services sites convert on clarity and credibility.
- Frontend craft is part of brand positioning.
08
Tech Stack
Frontend
- HTML
- CSS
- JavaScript
Craft
- Responsive design
- Content UX
09
Screenshots
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